Oltre Beauty
& Home

case history Content Creation • Social • B2C

the brief

Oltre asked us to launch its new “Beauty & Home” line, a range of products designed for personal wellbeing at home.

the real challenge

The people who love this brand recognise in its clothes the ability to make you feel in harmony: the goal was to carry that unique feeling into a line that was new territory for the label.
 
Our solution? We carried the brand’s warm, welcoming tones into the new accessories line, presenting it exactly like a fashion collection. Accessories for personal wellbeing play their part in finding that harmony too.

SOCIAL

Through short video, reels and snackable content, we managed to convey that sense of harmony, warmth and wellbeing tied to the “Beauty & Home” products.

oltrefashion Instagram story with the Oltre Sweet Garden body butter
oltrefashion Instagram story with Oltre hand cream, a pink wool beanie and ribbons
Oltre liquid hand soap with its pack and a dried flower on a beige background

ECOMMERCE

To show off the new line and promote it properly online, we shot bespoke imagery to “dress” the ecommerce at its best.
Leaving the classic limbo behind to embrace a cosier setting.

Set of Oltre Sweet Garden scented sachets leaning against a rock
Oltre Sweet Air room diffuser resting on stone blocks

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